Selling nostalgia
Bakers capitalize on the emotional tie between consumers and nostalgic baked products.
'Diet' is out
Avoidance claims like diet lose steam as consumers seek positive messages on food labels
From bakery to market
Farmers’ markets continue to grow in popularity, and they can be effective means to expand a bakery’s brand, but they are not without challenges.
It's a…
Expectant parents call on bakeries to supply reveal cakes that unveil their baby's sex
Fresh and Easy now offering Donsuemor products
Fresh and Easy Neighborhood Markets across California, Southern Nevada and Phoenix are now offering baked products from Alameda, Calif.,-based Donsuemor in their fresh bakery departments.
Bimbo Bakeries to acquire Sara Lee fresh bakery business
Grupo Bimbo S.A.B. de C.V., parent company of Bimbo Bakeries USA, will acquire Sara Lee Corp.’s North American fresh bakery business, having received approval from the U.S. Department of Justice. The transaction is expected to close on Nov. 5, 2011.
America’s Best Raisin Bread contest winners announced
The top 12 winners of the 4th annual America's Best Raisin Bread Contest were announced this week. The 37 finalists competed in the artisan, commercial, breakfast and student categories Oct. 14-15 at the American Institute of Baking (AIB) in Manhattan, Kan.
