Report ranks buying decisions
Shopper Report, a monthly consumer feedback report based on dialog with a national cross section of American shoppers, ranked factors affecting supermarket purchasing decisions among consumers. Editor Mona Doyle asked consumers, on a scale of 1 to 5 with 5 being the most important, what factors determine buying decisions.
4.6 - Price
4.2 - Local/location
4.2 - High fructose corn syrup content
3.8 - Eco-friendly
3.6 - Trans fat content
3.4 - Fair trade
3.4 - All-natural
3.2 - Organic
3.2 - Calorie content
2.2 - Gluten content
2.2 - Sodium content
Want to use this article? Click here for options!
© 2010 Penton Media Inc.
Acceptable Use Policy blog comments powered by Disqus
Most Read Articles in 2009
advertisement
 |
| Read live blogs from the Healthy Baking Seminar and Natural Products Expo West. Modern Baking and Baking Management editors are on hand in Anaheim to report. |
In this Issue
- Smith Island Bakery focuses on state dessert
- A chat with Duff Goldman
- Cookies for a cause
Modern Baking Buyer's Guide
Indentify new equipment, ingredients and supplies for your retail, in-store, foodservice or specialty wholesale bakery while keeping up with the latest contact information, product lines and services for your business.
The Bakery-Net e-Newsletter | |
|
|
Baking Industry News Decorating Ideas Bakery Equipment News Healthful Baking News Formulas & Techniques |
| Each of the five Bakery-Net e-Newsletters brings the best of Modern Baking and Baking Management magazines. View the archives | |
Related Sites |
|
Supermarket News |
 |
WH Refresh |
 |
Healthy Baking Seminar |
 |
Total Access |
 |
