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Maggie Hennessy

Associate Editor, Modern Baking

Maggie Hennessy has been associate editor of Modern Baking since June 2011. She’s never been one to subscribe to the low-carb movement, particularly due to a lifelong obsession with really good bread.

Posts in The Baking Blog view all

by Maggie Hennessy in The Baking Blog May. 9, 2013

A Puerto Rican melting pot

This editor's trip to Puerto Rico brought an appreciation for the cuisine of this Caribbean island, and especially its bread....More

by Maggie Hennessy in The Baking Blog Apr. 24, 2013

Revisiting mobile couponing

Bakeries can learn from frozen yogurt chain Pinkberry, which is ramping up mobile efforts with targeted advertising, payments and a loyalty app....More

by Maggie Hennessy in The Baking Blog Apr. 17, 2013

An idea you should steal

Beth Fahey, owner of Creative Cakes in Tinley Park, Ill., decided to revive the concept of the communal oven at her bakery last year after hearing....More

by Maggie Hennessy in The Baking Blog Apr. 4, 2013

Don’t forget to cross promote

cross promotion is a great way to grow your identity in the community and access new or different customers....More

by Maggie Hennessy in The Baking Blog Mar. 19, 2013

Getting to know the new face of the RBA

RBA's new director of operations Bernadette Shanahan-Haas spent a few minutes this week talking with Modern Baking about her role and the RBA’s new....More