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Katie Martin

Chief Editor, Modern Baking
Contact katie.martin@penton.com

Katie Martin is chief editor of Modern Baking, and has been a full-time staff editor since 1998. When she’s craving sweets, few things can surpass a really good brownie.

Posts by Katie Martin

by Katie Martin in The Baking Blog Oct. 2, 2012

No two bakers are alike

During the Honey Summit, hosted by the National Honey Board, a small group of bakers gathered to learn about honey. They also were given formulas to....More
by Katie Martin in The Baking Blog Sep. 11, 2012

Give a shout out to…

The top winners and category winners from the 12th Annual Cake Decoration Competition held during All Things Baking....More
by Katie Martin in The Baking Blog Sep. 11, 2012

Pricing for today’s economy

Retail bakers share their "magic" formulas for finding the sweet spot for their products' prices....More
by Katie Martin in The Baking Blog Sep. 11, 2012

Tellin’ ain’t trainin’

Renee Rouwhorst shared several techniques she uses in her bakery, Ryke's Bakery, to ensure her customer service staff is performing up to her....More
by Katie Martin in The Baking Blog Sep. 10, 2012

What's fueling in-store bakery growth?

Jonna Parker, Nielsen Perishables Group, shares some of the top reasons fresh bakery is performing so well in supermarkets....More
by Katie Martin in The Baking Blog Sep. 10, 2012

Basics on baking for new bakery owners

Although the conference, Business of Baking for Beginners, put on by RPIA the day before the All Things Baking expo began, even business owners who....More
by Katie Martin in The Baking Blog Aug. 16, 2012

Is the baking industry dying?

I hear the above questions/sentiment a couple times a year, usually around the time of a tradeshow, so I thought I’d address it since All....More
by Katie Martin in The Baking Blog Jun. 12, 2012

Chinander wins Cake Decorating Challenge

After three days of intense decorating, Andria Chinander, Lund Food Holding (Byerly's), Edina, Minn., came out on top. Amy Murtha, Hy-Vee Inc.,....More
by Katie Martin in The Baking Blog Jun. 12, 2012

Understanding the younger consumer

Jane Buckingham stressed learning what makes the youngest adult consumers tick to market and sell to them effectively....More
by Katie Martin in The Baking Blog Jun. 11, 2012

Caketails–the new mocktail

Desserts merchandised to resemble cocktails were a big hit at the Show & Sell Center at Dairy-Deli-Bake....More
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