Maggie Hennessy

Associate Editor, Modern Baking

Maggie Hennessy has been associate editor of Modern Baking since June 2011. She’s never been one to subscribe to the low-carb movement, particularly due to a lifelong obsession with really good bread.

Posts by Maggie Hennessy

in The Baking Blog Nov. 30, 2012

Will trends go away?

As consumers' expectation for quality goes up, will trends eventually go away?....More
in The Baking Blog Oct. 18, 2012

Trend spotting at Taste Tomorrow

Taste Tomorrow, sponsored by Puratos, presented the results of a global consumer survey to shed some light on what consumers want....More
in The Baking Blog Sep. 21, 2012

Glimpse into a rich family history

A traditional Norwegian flatbread offers a glimpse into one baker's rich family heritage....More
in The Baking Blog Sep. 12, 2012

Why social media?

Christine Hollinden, CPSM, discusses how to set revenue-driven social media goals at All Things Baking....More
in The Baking Blog Sep. 11, 2012

Handling customer complaints

Renee Rouwhorst, owner of Ryke’s Bakery, discusses how to handle customer complaints during All Things Baking....More
in The Baking Blog Sep. 10, 2012

A primer on whole grains

Panelists at All Thing Baking discuss what whole grain is and how bakers can incorporate it....More
in The Baking Blog Sep. 9, 2012

What to look for when you're not looking

Business coach Doug Winnie shares tips for boosting profits in the bakery....More
in The Baking Blog Sep. 6, 2012

We're heading to Houston!

The editors of Modern Baking will be blogging live from the All Things Baking expo in Houston, Sept. 9-11....More
in The Baking Blog Aug. 21, 2012

Baker versus business owner

Editor Maggie Hennessy explores how to balance running a successful business and satisfying a passion for the craft of baking....More
in The Baking Blog Jul. 26, 2012

Food truck ordinance a mixed bag

Chicago food trucks are finally able to cook onboard their vehicles under an ordinance approved by City Council on July 25 after weeks of controversy....More