As part of a commitment to positive transformation, the International Baking Industry Exhibition (IBIE) has identified sustainability as one of the industry’s top priorities. The IBIE committee is launching an initiative to recognize suppliers that foster energy conservation, reduced water usage, a decrease in landfill waste, healthy living and/or a reduction of overall impact on the environment.

The B.E.S.T. (Becoming Environmentally Sustainable Together) in Baking program will evaluate and acknowledge, both in pre-show promotion and on site, companies that have made a commitment to sustainability through innovative products, services, technologies and programs. A panel of judges, including experts in sustainabilty and/or baking practices, will evaluate suppliers’ entries for environmental impact, feasibility, return on investment, innovation and practical application to the baking industry. An entry form is available at www.ibie2010/BestinBaking.php.