The proliferation of bakery products in a variety of non-traditional locations is enough to set retail bakers’ teeth on edge. But now they must also face competition from chewing gum?
Wrigley, Chicago, the maker of such popular chewing gum flavors as Big Red and Juicy Fruit, has set its sights on the bakery market by introducing three dessert-flavored gums. The Extra Dessert Delights line includes strawberry shortcake, key lime pie and mint chocolate chip. Each stick contains five calories.
While five calories per serving may be tough to beat, bakers probably don’t have much to fear.