Dunkin' Donuts is expanding in Dallas with its newest franchise partners, Dallas Cowboys football club owner and general manager Jerry Jones and Pro Football Hall of Fame quarterback Troy Aikman.
As part of a limited partnership between Dunkin' Donuts, the Jones Family and Aikman, the group plans to open at least 50 new Dunkin' Donuts restaurants throughout the Dallas/Fort Worth region over the next five years.
Under the agreement, Dunkin' Donuts, the Jones Family and Aikman will share ownership of the new Dunkin' Donuts restaurants and 11 of the 19 existing locations. Together, Dunkin' Donuts, the Jones Family and Aikman will be jointly responsible for strategic planning, expansion and marketing, with Dunkin' Donuts responsible for the operations of the restaurants.
There are currently 19 Dunkin' Donuts restaurants in North Texas, including four locations at DFW Airport and a new restaurant that recently opened in McKinney, Texas. Another Dunkin' Donuts restaurant is scheduled to open in Southlake in mid-April. The expansion of Dunkin' Donuts in the Dallas/Fort Worth area is part of the Company's goal to more than double its current footprint of 7,000 restaurants in the United States over the next 20 years.