Horizon Milling will begin producing whole wheat flour at its facility in Kenosha, Wis., later this fall.
When complete, the project will double Horizon’s overall wheat flour production capacity. The company currently produces whole wheat flour at its facilities in Ogden, Utah; Mankato, Minn.; and Mount Pocono, Pa.
“This increase in whole wheat capacity reflects consumers’ growing desire to incorporate more whole grains into their diets,” Dan Dye, president of Horizon Million, said in a press release. “We are expanding our ability to help our customers formulate great-tasting, wholesome and nutritious products that today’s consumers are seeking for themselves and their families.”
Sixty-seven percent of Americans report considering whole grains when making decisions about buying packaged foods, according to the International Food Information Council (IFIC) Foundation's 2012 Food & Health Survey.