R. Wheat Foods Council, Parker, Colo. brought an interactive exhibit to New York City this month to educate consumers about wheat from farm to table.
Wheat Foods Council, Parker, Colo. brought an interactive exhibit to New York City this month to educate consumers about wheat from farm to table. A live wheat field, about one-quarter of an acre in size, was on display in New York City's South Street Seaport. The Wheat Foods Council's “Urban Wheat Field Experience” also featured a full-size combine, functioning mill, bread-baking station and nutrition lab.
Experts in the areas of wheat agriculture, milling, baking and nutrition guided visitors through each phase of the grain's life cycle, including bakers who conducted bread-baking demonstrations and explained flour's transformation into the wheat foods eaten by millions of Americans.
To create the field, nearly one half million wheat kernels were planted in 300 4-ft. by 4-ft. pallets. The interlocking pallets created the wheat field with a pedestrian path running through it.