For the third consecutive year, Wixon, St. Francis, Wis., has been named to the 24th annual Metropolitan Milwaukee Association of Commerce/Council of Small Business Executives (MMAC/COSBE) Future 50, which recognizes 50 privately owned companies in southeastern Wisconsin that have demonstrated strong growth in sales and employment. The Future 50 will be honored at a luncheon and awards ceremony Sept. 15 at the Pfister Hotel.
Wixon, a manufacturer of seasonings, flavors, ingredients, and consumer products for the food and beverage industry, hosted its first-ever job fair in June and has since filled more than 20 open positions, with additional hires expected in the next few months. The company also recently hired Mathew Freistadt as corporate chef, continuing the company's growth efforts in the foodservice market by incorporating food science and technology with culinary artistry. Freistadt researches and develops innovative products that meet market and menu trends and directs culinary and technical presentations of the company’s various services to selected key accounts.
The company showcased its talent for translating the latest trends into food at numerous trade shows, including Sectional IFT (Institute of Food Technologists) events, SNAXPO, and more. Among the products showcased were Wixon’s Mag-nifique™ Sweet Lift and KCLean™ Salt technologies. Sweet Lift has a synergistic effect with sugar that enhances perceived sweetness in any sugar application. Customers can actually use less sugar without adding calories or a lingering aftertaste. KCLean Salt looks, tastes, and mimics the texture of regular table salt while reducing sodium content and removing bitter, metallic aftertastes.
“The past year has been tremendous for Wixon, as we continue to grow our expertise, innovative product offerings, and sales,” says Peter Gottsacker, Wixon president. “In a challenging economy, Wixon continues to be customer-driven and find ways to improve our clients’ products, as well as their bottom line.”